qThe purpose of the Yearbook of Experts is to provide bona fide interview sources to working members of the news mediaq--P. .... in brand management at The Coca-Cola Company we focus on utilizing emotional appeal to drive brand preference. ... the Pennsylvania State University Joe Kennedya#39;s new book is a#39;The Small Business Ownera#39;s Manuala#39; (Career Press). The book is garnered from his 25+ years of real-world experience as owner officer director vendor customer manager and consultant to hundreds of small businesses.
|Title||:||Yearbook of Experts 2008|
|Author||:||Mitchell P. Davis|