A positive relationship was noted between behavioral compliance and immediate (but not delayed) recall of message content. Narrative transportation was also positively related to compliance, but only within the story-based condition. Behavioral compliance was not related to remindings or judgments about the likelihood of injuries.Consider the following example of an actual safety message: Example 1: aDO NOT mow wet grass.a (Ariens Company, 2003, p. GB-7). This is a statement from the operatora#39;s manual for a popular line of lawn mowers. The safety instructions inanbsp;...
|Title||:||The Use of Narratives in Safety and Health Communication|
|Author||:||Mitchell S. Ricketts|
|Publisher||:||ProQuest - 2007|