The Sustainable MBA

The Sustainable MBA

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The Sustainable MBA provides the knowledge and tools to help you a€œgreena€ your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole. Based on more than 100 interviews with experts in business, international organizations, NGOs and universities from around the world, this first of its kind guide brings together all the pieces of the business and sustainability puzzle including: The basics on what sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like. A wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices. Tools and tips on how to a€œgreena€ your job, including how to sell these ideas to your team, how to make green choices as a consumer and how to organize green meetings. A survey of the exciting trends in sustainable business happening around the world. A wealth of links to interesting resources for more information. The Sustainable MBA is organized like a business school course a€“ allowing you easy access to the relevant information you need about sustainability and Accounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behaviour, Operations and Strategy. Giselle Weybrecht's commitment to sustainable development goes back to before her university years. Since then she has expanded her reach to local and national government, business, social entrepreneurs, and the international community. She worked for the United Nations World Water Assessment Programme, is a fellow of the UC Berkeley-based Beahrs Environmental Leadership Programme, and holds an MBA from London Business School. She is currently developing new approaches to raise awareness among managers of how they can incorporate sustainability into their businesses and everyday professional lives.Many people buy the Toyota Prius not for the return on investment, but for the experience. One of the features ... Drivers can then take this information and compare it with other users through an online forum on the Toyota website. For more onanbsp;...

Title:The Sustainable MBA
Author:Giselle Weybrecht
Publisher:John Wiley & Sons - 2010-09-24


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