The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally. Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.The Professionalsa#39; Guide to Publishing is a practical introduction to working in the publishing industry.
|Title||:||The Professionals' Guide to Publishing|
|Author||:||Gill Davies, Richard Balkwill|
|Publisher||:||Kogan Page Publishers - 2011-02-03|