For 25 years this has been the qHow Toq manual in the industry. Learn the process of how to run a political campaign from developing strategy, the game plan, and how to finance it.Written in an easy to understand style. Updated every 4 years, with current techniques.Today the Ford Taurus is as well recognized as the Honda Civic. When it was ... Within each spot, the name Taurus was seen or heard at least 4 times. ... In the case of radio and TV they can also tell the demographic make up of the audience .
|Title||:||The Campaign Manual|
|Author||:||S. J. Guzzetta|
|Publisher||:||Political Publications - 2006-12-01|