The Business of Sports

The Business of Sports

4.11 - 1251 ratings - Source

Get the business casebook that scores on all levels! THE BUSINESS OF SPORTS: CASES AND TEXT ON STRATEGY AND MANAGEMENT shows you how off-the-field business interests change the dynamics of play. Cases include: cases on major league soccer, the Boston Red Sox's Fenway Park, the pros and cons of hiring a sports agent, Magic Johnson's endorsement deals and the Women's NBA. And after every case is a discussion section, so you'll know you're learning what you need to know for the test.This is a case book written by prominent authors at both Harvard and Stanford.

Title:The Business of Sports
Author:George Foster, Stephen A. Greyser, Bill Walsh
Publisher:South-Western Pub - 2006


You Must CONTINUE and create a free account to access unlimited downloads & streaming