The Art of SEO

The Art of SEO

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Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behaviora€”such as new ranking methods involving user engagement and social mediaa€”with an array of effective tactics, from basic to advanced. Comprehend SEOa€™s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit for late-breaking updates, checklists, worksheets, templates, and guides. qSEO expertise is a core need for todaya€™s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business.q a€”Tony Hsieh, CEO of, Inc., author of New York Times bestseller Delivering HappinessYou also need to be able to use that traffic. ... Figure 9-1 shows some examples of Universal Search results, starting with a Google search on iphone. GQJSIQ ... co mia#39;iphonela#39; ~ Cached Shopping iphoge 4 is: GSM celllphone with ia#39;la#39;llgl1agt;la#39; 8S0lUtlOla#39;l display, FaceTime video calling. ... W 9 ya#39; Shop for the iPhone 4 featuring The iPhone Support Page helps with _ ph 3G8 F I ~ I (aquot;I9 W Verizon (El Q s thbo h.

Title:The Art of SEO
Author:Eric Enge, Stephan Spencer, Jessie Stricchiola, Rand Fishkin
Publisher:"O'Reilly Media, Inc." - 2012-03-07


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