Introduce your students to strategic management with the market-leading text that has set the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management concepts today. Written by highly respected experts and prestigious instructors Hitt, Ireland and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS, 9E is the only book that integrates the classic industrial organization model with a resource-based view of the firm to give students a complete understanding of how todayas businesses use strategic management to establish a sustained competitive advantage. The authors combine the latest, cutting-edge research and strategic management trends with insights from some of todayas most prominent scholars. A strong global focus and carefully selected examples from more than 600 emerging and established companies place concepts into context within an inviting, relevant and complete presentation. A wealth of learning features and experiential exercises address numerous critical issues confronting managers today. CengageNOW online teaching tools and a complete electronic business library help keep study current and relevant. Count on this Concepts text to provide the solid understanding of critical strategic management concepts your students need to increase performance and establish a clear competitive advantage. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.... number of mortgage foreclosures, unemployment increased substantially, and the stock market took a nosedive. ... News, http://news.yahoo.com, May 1; 2009, The pay at the top, The New York Times, http://www.nytimes.com, April 16;anbsp;...
|Title||:||Strategic Management: Concepts: Competitiveness and Globalization|
|Author||:||Michael Hitt, R. Duane Ireland, Robert Hoskisson|
|Publisher||:||Cengage Learning - 2010-01-01|