Retail Marketing

Retail Marketing

4.11 - 1251 ratings - Source

Focuses on the marketing dimension of retailing. This book analyses the concepts and practices in developed retail markets and illustrates their applications in the Indian context. It is suitable for students, teachers, managers, entrepreneurs and practitioners interested in the retail business.In 1 996, AutoZone introduced their online web site, which allows customer to register warranties, order parts, locate stores, ... The O.Reilly family founded Oa#39; Reilly Automotive in 1 957. ... Oa#39;Reilly offers a web based service called aquot;Part locator.

Title:Retail Marketing
Author:A. Sivakumar
Publisher:Excel Books India - 2008-02


You Must CONTINUE and create a free account to access unlimited downloads & streaming