Once regarded as a system in decline, public service broadcasters have acquired renewed legitimacy in the digital environment, as drivers of digital take-up, innovators and trusted brands. Exploring this remarkable transformation through six case studies, Reinventing Public Service Television for the Digital Future engages with the new opportunities and challenges facing public service media, outlining the ways in which interactive technologies are now expanding the delivery of diverse goals and enhancing public accountability. Drawing on fifty interviews with media industry and academic specialists from four countries, Debrett analyses the constraints and possibilities of the public service system and its prospects for continued survival in the age of on-demand media. --Book Jacket.However, TV 3 news success with the 18-49 year age group favoured by advertisers slumped in 2008, and by early 2010 TVNZ ... As a state owned enterprise with a#39;social obligationsa#39;, the corporatised TVNZ was a remote institution, largely ... the Broadcasting Standards Authority was instituted to advise broadcasters on the development of codes of practice and to ... During the charter era (2003a2008), the detailed terms of the charter and the provision of charter funding provided theanbsp;...
|Title||:||Reinventing Public Service Television for the Digital Future|
|Publisher||:||Intellect Books - 2010|