Product Juggernauts

Product Juggernauts

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Looks at seven companies--Canon, Ford, Honda, Philips, Rubbermaid, and Toshiba--that have redefined existing markets and achieved domination by focusing on product creationManagement was relieved when we noticed that Xerox was organizing service training meetings in anticipation of the ... In spite of the formidable wall of patents erected around its new Personal Copier and cartridge, Canon management knewanbsp;...

Title:Product Juggernauts
Author:Jean Philippe Deschamps, P. Ranganath Nayak
Publisher:Harvard Business Press - 1995


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