Covers the fields of advertising, marketing and branding, from advertising on radio and television to direct mail, from online advertising to branding and public relations to paid search inclusion. This book also covers trends in such areas as advertising agencies, marketing consultants, online advertising, branding strategies, and more.Business Sony Corporation 80.2 Consumer Electronics, Music, TV Programming, Film Time Warner Inc. 46.5 Cable and Internet Services, Publishing, TV Programming Walt Disney Company 35.5 Broadcast TV, TV Programming, Amusementanbsp;...
|Title||:||Plunkett's Advertising & Branding Industry Almanac 2008: Advertising & Branding Industry Market Research, Statistics, Trends & Leading Companies|
|Author||:||Plunkett Research Ltd, Jack W. Plunkett|
|Publisher||:||Plunkett Research, Ltd. - 2008-04-01|