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Traces the history of the game from its origins in 1903 to its current popularity, including information on people involved with the game's history, trivia, and the role of advertising in its success.Lizziea#39;s patent in hand, Robert Barton went ahead with Fortune be- cause he liked its name and wanted to protect it as a ... A similar endorsement ploy had been tried in 1936 to bolster the sales of a Parker stock market game entitled Bulls andanbsp;...

Author:Philip E. Orbanes
Publisher:Da Capo Press - 2007-10-09


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