Marketing Without Advertising

Marketing Without Advertising

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Make your business stand out without the cost of advertising! The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: encourage customers to spread the good word about your business attract new customers and gain their trust turn dissatisfied customers into loyal supporters list your products or services widely and inexpensively plan marketing events that will keep customers involved encourage the media to comment positively on your business The 6th edition is completely rewritten with and updated with real world examples and resources. It also discusses the latest marketing trends, such as international Internet marketing and blogs.Servicemagic links people looking for builders with preapproved contractors, subcontractors, and designers. whenever Servicemagic gets a request for a builder, it sends a bulletin via email to all of its contractors explaining the scope, budget, anbsp;...

Title:Marketing Without Advertising
Author:Michael Phillips
Publisher:Nolo - 2008-05-22


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