Marketing and Branding

Marketing and Branding

4.11 - 1251 ratings - Source

value, which is reassurance about the ability of the brand to tide over the perceived risk. ... Though such a machine a#39; do is a substitute to manual labour, which is normally employed at homes, it offers several other advantages over such aanbsp;...

Title:Marketing and Branding
Author:S. Ramesh Kumar
Publisher:Pearson Education India - 2007-01-01


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