This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes the latest industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing.Web links UK Office of Government Commerce (Policy section) http://www.ogc. gov. uk/index.asp?docid=397 Xplane collects ... Xplane Publications Design Blog - category Design for Business http://xplane.com/xblog/?cat=66 Design Council - Business ... Advertiser-Agency Relationships: A a#39;Best Practicea#39; Toolkit - ISBA (the Incorporated Society of British Advertisers) ... given http://www. mcca. org. uk/ home.aspx?pid=22, 55, 0 Report - Statistics about the costs of pitching and more, Dec.
|Title||:||Managing Interactive Media|
|Author||:||Elaine England, Andy Finney|
|Publisher||:||Addison-Wesley - 2007|