Language Power

Language Power

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The focus of Language Power: Dynamic Progression from Word to Message is on words and how they convey meaning and feeling. The microscopic focus on the word itself evolves into the logical organization of words into meaningful sentences, paragraphs, and document sections. The focus is on the somewhat divergent nonfiction elements of information and persuasion. From an examination of the principles of information and persuasion, the book evolves into an examination of specific applications of the informative and persuasive principles in business letter writing, the rAcsumAc, the cover letter, the business plan, and the grant proposal. Language Power gets the serious student of writing away from the glib advice about writing doa€™s and dona€™ts or templates that can simply be copied. This is a book about the process of thinking that goes into effective informative and persuasive writing. The book teaches the writing process. Although the discussion of process is illustrated with examples, the examples serve not as templates but to help teach the process. The booka€™s rationale is that solid academics will ultimately outperform the mundane. After examining how words convey meaning, words are next examined as collective structures to convey information or persuasion. Finally, language structures are analyzed in specific forms of business writing.Your close should also call for specific action. Make sure that the call for action is specific. Say exactly what you want the readers to do and how to do it. For example, give them the address to write to (both land address and e-mail address) and a telephone number to call. ... Persuasive message Open The opening of the persuasive essay should (1) get the readera#39;s attention, and (2) orient the readera#39;sanbsp;...

Title:Language Power
Author:Byron Renz
Publisher:iUniverse - 2013-03-08


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