First Published in 1999. Routledge is an imprint of Taylor a Francis, an informa company.Many of the consumer brands which command the strongest loyalties today (e.g., Heinz sauces, Kellogga#39;s cereals, Campbella#39;s soup, Hoover vacuum cleaners) have been market leaders for close to a century. Corporate reputation displays similar longevity: ... may be through its maintenance support for capabilities through the socialization of new employees.a Transparency The firma#39;s ability to sustain itsanbsp;...
|Title||:||Knowledge and Strategy|
|Author||:||Michael H. Zack|
|Publisher||:||Routledge - 2009-11-03|