Information concerning future revenue answers the questions of aquot;whataquot; youa#39;re going to sell, aquot;to whomaquot; youa#39;re going to sell it, and ... by knowing that red widgets, for example, are outselling blue widgets in Florida, but blue leads two- to-one in Ohio. ... can gain with bankers and investors who view accurate forecasts as evidence that youa#39;re running your business well. ... problems: ^ Answering the pressing questions requites sales rep and management time, shifting the focus away fromanbsp;...
|Title||:||IT Manager's Guide to Business Strategy|
|Publisher||:||CNET Networks Inc. - 2003|