Introduction to E-commerce

Introduction to E-commerce

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Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi an Jiaotong University. He received his PhD from Northwestern Polytechnical University.On May 13 1998, BOC Credit Card (International) Limited and IBM (H.K.) declared to establish the first secure payment gateway in Hong Kong. This payment gateway uses the SET standard, which provides a secure environment to enableanbsp;...

Title:Introduction to E-commerce
Author:Zheng Qin
Publisher:Springer Science & Business Media - 2010-06-30


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