How to Make it Big in the Seminar Business

How to Make it Big in the Seminar Business

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How to Make It Big in the Seminar Business is considered must have reading among consultants, speakers, and seminar leaders. Fully updated and revised, this new edition is packed with insider tips on determining fees, marketing, scheduling, presentation technologies, and much more. It features new chapters on using the Web and other new technologies to deliver seminars; marketing on the Web; developing coaching services in conjunction with seminars; and E-mail newsletters. Readers get a fully updated and expanded directory--listing the names, addresses, and telephone numbers for hundreds of public seminar companies, corporate training companies, speakers bureaus, and seminar websites.This fully updated guide provides valuable tips on: Financing, scheduling, and delivering your seminar Evaluating your programa#39;s success, locally and nationally Employing the latest technologies for low-risk marketing Using the Internet for ...

Title:How to Make it Big in the Seminar Business
Author:Paul Karasik
Publisher:McGraw Hill Professional - 2004-12-21


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