High-Tech, High-Touch Customer Service

High-Tech, High-Touch Customer Service

4.11 - 1251 ratings - Source

Today's customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowermentA¹lashing out at those that don't. Take heart: Old-fashioned customer service, fully retooled for today's blistering pace and digitally connected reality, is what you need to build the kind loyal customer base that allows you to surviveA¹and thrive. And High-Tech, High-Touch Customer Service spells out surefire strategies for success in a clear, entertaining, and practical way. Discover: A² Six major customer trends and what they mean for your business A² Eight unbreakable rules for social media customer service A² How to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums for user generated content A² The rising power of self-serviceA¹and how to design it properly A² How to build a company culture that breeds stellar customer service High-Tech, High-Touch Customer Service reveals inside secrets of wildly successful customer service initiatives, from Internet startups to venerable brands, and shows how companies of every stripe can turn casual customers into fervent supporters who will spread the word far and wideA¹online and off.Now, I want to ask a similar question: Who should help you improve your customer service? ... Subject, of course, to security and privacy protocols. the maytag repairman lets you slap him in the facebook Leta#39;s look at how electronic listeninganbsp;...

Title:High-Tech, High-Touch Customer Service
Author:Micah Solomon
Publisher:AMACOM Div American Mgmt Assn - 2012-05-26


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