Based on more than two hundred interviews with current and former executives, business partners, Apple watchers, and others, Haunted Empire is an illuminating portrait of Apple todayawithout the legendary Steve Jobsathat offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Wall Street Journal technology reporter Yukari Iwatani Kane goes beyond the myths and headlines. She explores CEO Tim Cook's leadership and its impact on Steve Jobs's loyal lieutenants, new product development, and Apple's relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers. Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.
|Author||:||Yukari Iwatani Kane|
|Publisher||:||HarperBusiness - 2015-07-07|