Essentials of Strategy

Essentials of Strategy

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In an age of stiffening competition, everyone in an organization must develop a strategic mind-set - by understanding the company's competitive strategy and helping the firm execute it. This work features guidelines for creating the HR initiatives, policies, and departmental structures that ensure success.Relationship Strategy at Work: USAA While big companies face a disadvantage in building and executing a customer ... The people in USAAa#39;s target market, however, know the company very well, and a large percentage of them patronize its banking, insurance, and credit card services. ... USAA customers know that full policy death benefits will be paid if they die for any reason, including wartime service.

Title:Essentials of Strategy
Author:Society for Human Resource Management (U.S.)
Publisher:Harvard Business Press - 2006


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