Entrepreneur's Guide to Running a Business, The: Strategy and Leadership

Entrepreneur's Guide to Running a Business, The: Strategy and Leadership

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Entrepreneurs need authors who will speak to them as equals, sharing the secrets they found as they built their own businesses. Crafted in that spirit, Praeger's Entrepreneur's Guide series provides practical, accessible, and authoritative advice on the major considerations in establishing and growing a new venture. Each book includes wisdom, tales from the trenches, worksheets, templates, sample documents, and resource lists to help entrepreneurs leverage their time and money. The Entrepreneur's Guide to Running a Business distills and shares the important points from each of the series' previous books, making the road to success smoother and more certain. This culmination of the professional development series takes the reader through all the important steps of starting and running an enterprise. It includes such essentials as writing the business plan, hiring the team, raising capital, managing technology, doing market research, and, of course, marketing the product. Once the business is up and running, the book can be consulted for advice on managing growth and inspiring and retaining employees, as well as for knowledge about handling crises and flourishing even during a recession.CJ Rhoads. It wasna#39;t until my fourth course, the course Itook while working on my doctorate at Lehigh University, where I learned about this magical thing called database. ... What teachers needed, I realized, was how to use office applications (though this was before they were called a€œoffice applicationsa€) ... However, I soon found that despite the fact that teachers really needed this service, school districts were not willing to pay for it. ... There were no icons, graphics, Windows, or mice.

Title:Entrepreneur's Guide to Running a Business, The: Strategy and Leadership
Author:CJ Rhoads
Publisher:ABC-CLIO - 2014-05-28


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