Elements of Multinational Strategy

Elements of Multinational Strategy

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This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book merges managerial decision making in the internationally oriented firm with the conceptual tools provided by international economics. It covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.1994 BMW plant begins production of the 318i at Greer. 1995 BMW plants starts to produce Z3 roadster at Greer. 1997 Mercedes begins M-class production at Vance. 1998 BMW decides to expand the Greer plant and use it to produce the X5anbsp;...

Title:Elements of Multinational Strategy
Author:Keith Head
Publisher:Springer Science & Business Media - 2007-08-30


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