This book offers business people a practical guide to improving their customer service functions-whether that entails a bank of representatives or a couple of partners answering their own phones. Jack Burke points out that, as important as customer service is, it's a discipline that's often overlooked by smaller companies. Drawing on more than 20 years of doing business in the customer-contact field, he provides excellent case studies and interviews.How you measure your customer service performance is the single most important subject matter you can encounter in a ... The survey was good news for so-called superstore used- car sellers, such as Circuit Citya#39;s CarMax and AutoNation, anbsp;...
|Title||:||Creating Customer Connections|
|Publisher||:||Silver Lake Publishing - 1997|