Coffee - Philosophy for Everyone

Coffee - Philosophy for Everyone

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Offering philosophical insights into the popular morning brew, Coffee -- Philosophy for Everyone kick starts the day with an entertaining but critical discussion of the ethics, aesthetics, metaphysics, and culture of coffee. Matt Lounsbury of pioneering business Stumptown Coffee discusses just how good coffee can be Caffeine-related chapters cover the ethics of the coffee trade, the metaphysics of coffee and the centrality of the coffee house to the public sphere Includes a foreword by Donald Schoenholt, President at Gillies Coffee Company2 See, especially, Youngme Moon and John Quelch, a€œStarbucks: Delivering Customer Service, a€ Harvard Business School Case 9-504-016, July 10, 2006, which cites Starbucksa#39; own internal distress over this critique of the Starbucks brand.

Title:Coffee - Philosophy for Everyone
Publisher:John Wiley & Sons - 2011-03-08


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