Cannibals with Forks

Cannibals with Forks

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In Cannibals with Forks, best-selling author and green business guru John Elkington convincingly argues that future market success will often depend upon a company's ability to satisfy the three-pronged fork of profitability, environmental quality, and social justice. This lively and practical guide outlines the seven great qsustainableq revolutions that are already unfolding, showing how business leaders should respond and profiles some of the world's best-known companies including Nike, Wal-mart, Levi Strauss, Volkswagen, Texaco, Intel, Volvo, Dow Chemical, Electrolux, Novo Nordisk, and Shell.Shows how business needs to help society achieve three interconnnected goals

Title:Cannibals with Forks
Author:John Elkington
Publisher:New Society Pub - 1998


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